Dreft

Dreft is a laundry detergent in the United States, Canada, United Kingdom and other markets. First produced by Procter & Gamble in 1933, it was the first synthetic detergent. The Fairy brand of washing-up liquid and Cascade brand of dishwasher detergent are also sold under the name "Dreft" in some countries, including the Netherlands and Belgium. In Canada, the laundry detergent is sold under the brand name Ivory Snow.